Sales Training and Customer Service Courses with Training and More in Merseyside

THIS IS JUST A TASTE……of my Sales Training and Customer Service courses.

Turn your salespeople into skilled professionals and watch as orders increase and customer loyalty grows. The ‘Climbing To Success’ suite of Sales Training Courses below can be taken together or individually, and they form the backbone of modern field sales skills and techniques. There is also a special course which has been developed specifically to give your telephone sales staff the edge over your competitors.

My Customer Service Courses are aimed at individuals and/or teams that deal with customers over the telephone, and who need to be calm, professional, positive and helpful with all types of customers, from general enquiries to ‘phone rage’.

Please note: If your business requires something more bespoke, please contact me and I will be more than happy to discuss your exact training requirements with you, so that I can tailor the course to precisely match your individual business needs.

CLIMBING TO SUCCESS IN
SALES 1:
DEFINING YOUR SALES STRATEGY

UNDERSTANDING YOUR MARKET
IDENTIFYING YOUR TARGET CUSTOMERS
DEVELOPING A STRATEGY FOR SECURING THEIR BUSINESS

Being a successful salesperson in today’s market is like being a good rock climber; it requires a mixture of skill, tenacity, courage and the willingness to go beyond the comfort zone when required. Poorly-prepared climbers tend to have a short career... However, the well-trained have a strategy for every situation, they know the best route to the summit and there are no heights they cannot reach.

This course is a powerful and enjoyable one-day workshop where we get right back to the basics of getting more orders for your business. We’ll dissect the key areas, establish best-practice guidelines and create a framework for your salespeople to follow that will set them on a course for success.

THIS ONE-DAY WORKSHOP COVERS THE FOLLOWING KEY AREAS:

The market and your products/services
Making the most of your current customers
Strategies for regaining lapsed customers
Your competitors and how to gain the edge over them
Strategies for targeting your competitors’ customers
Effective cold-calling strategies
Making the most of your day: Planning and logistics

CLIMBING TO SUCCESS IN
SALES 2:
PROESSIONAL SALES SKILLS

DEVELOP A FULL RANGE OF SALES SKILLS
KNOW WHEN AND WHERE TO USE THEM
LEARN TO PUT THEM INTO PRACTICE CONFIDENTLY

This is the professional salesperson's 'toolkit', the backbone of techniques that will enable you to deliver sales success reliably, consistently and confidently

First class salespeople aren’t born, they are trained. They are just like professional climbers: the ones that make it look easy are the ones that have trained the best. They have learned a range of techniques well, and they can put them into practice confidently.

This one-day course covers the most important skills in the salesperson’s portfolio. These are the core skills, the techniques that should underpin every sales call.

Once learned and practised, they will pay you back in sales success for your entire career and they will earn you the respect, trust and loyalty of your customers.

THIS ONE-DAY COURSE COVERS THE FOLLOWING KEY AREAS:

Preparation, planning and objective setting
Introduction and opening techniques
Questioning techniques, establishing need and developing the sale
Making sure your proposition meets the customer’s expectations
Overcoming objections, satisfying customer concerns, negotiating
Gaining commitment, reaching agreement and closing
Following up: Developing the relationship

CLIMBING TO SUCCESS IN
SALES 3:
ADVANCED SALES SKILLS

LEARNING THE LANGUAGE OF INFLUENCE
BECOMING A BETTER NEGOTIATOR
TURNING PROBLEMS INTO OPPORTUNITIES TO SELL

The best climbers know that the route to the summit may not go exactly as planned. Like good climbers, good salespeople need to know how to deal with the unexpected, and the unexpected can take many forms. Unusual objections, interruptions, personal criticism, antipathy stemming from previous bad experience and much more can make that road to the sale a potentially rocky one.

Professional salespeople need to be able to take all this in their stride, and not lose control of the situation. This calls for a high degree of versatility, flexibility and rapport.

The fact is that it is precisely at these moments of difficulty that the foundations for a great customer relationship can be built. The core skills here are empathy, honesty, integrity, support and focus.

Practise them and your customers will see you as a trusted ally, and an integral component in the success of their business.

THIS ONE-DAY COURSE COVERS THE FOLLOWING KEY AREAS:

Selling to different types of customers
Advanced negotiation skills
Rapport and how to develop it
The right questions and how to ask them
Turning problems into opportunities to sell
Confidence in any situation

THE SUCCESSFUL TELEPHONE SALES PROFESSIONAL
Proven, clear and specific techniques that will result in improved sales performance, more selling done in each day, generation of new customers, better customer retention and a happier sales team!

This course also fosters greater self-belief/personal empowerment and reduced stress for the salesperson - and their management.

THIS ONE-DAY COURSE COVERS THE FOLLOWING KEY AREAS:

Positive minds and healthy attitudes
Planning: preparing to succeed
Getting to the decision maker – and making friends with the ‘gate keeper’
Opening the call: the 8-point plan for success
Establishing the need – creating the desire
- Questions that breed sales
- Matching customer needs to product features and benefits
Turning objections into sales opportunities
All about closing: tips, techniques and practice
Establishing an ongoing relationship: developing ‘customers for keeps’

‘VOICES FORM OPINIONS’
GREAT CUSTOMER CARE OVER THE TELEPHONE
Develop exceptional telephone customer care skills, understand the power of your voice and what you say, keep control even in the most demanding circumstances and develop the ability to turn one-off/occasional customers into loyal, long-term business relationships.

THIS ONE-DAY COURSE COVERS THE FOLLOWING KEY AREAS:

It’s all in the voice: Developing your telephone personality
Building rapport: Learning the language of influence
The power of positive language
Everybody loves a great listener: Key skills and techniques
Gathering information comfortably: How to question without interrogating
Turning problems into solutions – And showing you care
Leaving the caller satisfied (and delighted!)